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Flutterwave spent a decade moving money. Now it wants to keep more of it.

Flutterwave wants to keep more money in its ecosystem

In 2017, Flutterwave was a company of about 50 people that had convinced Uber, the world’s largest ride-hailing company, to trust its payments infrastructure to process transactions across African markets. The company was small enough for employees to understand what other teams were doing and step in when needed. 

“I had just learned about a payment company that was looking to do amazing things on the continent,” Kanyinsola Ajibade, investor relations lead, who joined Flutterwave that year, told TechCabal in an interview. 

Flutterwave’s story began in 2016, when its co-founder, Olugbenga “GB” Agboola, encountered a problem while working in financial services. After stints at PayPal, GTBank, a tier-one Nigerian bank, and South Africa’s Standard Bank, Agboola was frustrated by how difficult it was for businesses to move money across African markets.

“If I want to send money to Ghana, does money have to move from Lagos to New York, and from New York to Ghana?” he told McKinsey in 2022. “It didn’t make sense to me. If you get on a plane from Lagos to Ghana, you get there faster than doing a money transfer.” 

The problem wasn’t that Africa lacked payment systems, but that those systems didn’t work seamlessly together. Businesses expanding across borders had to navigate different banks, payment methods, and settlement arrangements, making it harder to collect payments and move money between markets. 

For a merchant in Johannesburg selling to a customer in Nigeria, cross-border payments meant relying on a SWIFT transfer and waiting for confirmation before releasing the goods. SWIFT messages could take up to 48 hours as they passed through correspondent banks, frustrating instant trade. Agboola wanted to make those transactions faster and easier.

“Those were the driving forces behind Flutterwave: How do we become like a butterfly that can create a ripple effect in the ecosystem and still be tiny, yet we can make waves? Hence the name Flutterwave, ” he told McKinsey in 2022. 

Meanwhile, Iyin Aboyeji, a co-founder of Andela, a global tech talent network, faced the same problem while trying to support African developers and their businesses and had the same conclusion: without payments infrastructure, promising businesses would struggle to grow their revenue.

“A lot of our talents were desirous of building products, but when I would look at the ideas they came up with, it was very clear to me that if we didn’t have payments, many of those products could not scale revenue as fast,” Aboyeji, Flutterwave’s first chief executive officer, told TechCabal in an interview.

Their ambition became Flutterwave, a payments technology company Agboola founded while at Access Bank, a tier-one Nigerian bank, with Aboyeji and Adeleke Adekoya, then Access Bank’s head of digital banking. The idea was to connect merchants to banks, card networks such as Visa and Mastercard, and other payment providers through a single Application Programming Interface (API)—a tool that lets different apps and computer systems talk to each other—allowing businesses to collect and disburse money without building separate integrations for every market.

Flutterwave simplifies payment processing by combining multiple services into one seamless platform. Image source: Y Combinator.

A decade later, Flutterwave says it has processed over $50 billion in transactions, serves more than two million businesses, and has expanded beyond payment processing into remittances, consumer payments, and banking. Aboyeji has left the company, and Flutterwave is now pursuing a wider financial-infrastructure strategy while working towards profitability and a potential public listing.

2016 • Foundation

The original API layer connecting merchants to fragmented payment systems through software.

Select an architectural component in the 3D space to inspect it.

2016202020222026

The infrastructure problem

In 2016, Nigeria's electronic payment infrastructure processed ₦65.16 trillion ($257.04 billion at ₦253.50/$) and included bank cards, ATMs, and the Nigeria Inter-Bank Settlement System Instant Payment service. But those rails did not mean businesses could easily accept payments online, manage failed transactions, or expand into other African markets.

Interswitch, founded in 2002, had built Webpay, the default payment processor for businesses by 2015. But merchants faced integration costs of ₦150,000 ($3,068.74 at ₦195.52/$); it did not work on mobile phones, and some startups reported transaction failure rates as high as 90%.

Paystack, founded in 2015 and publicly launched in January 2016, emerged from this gap. It approached the problem by making online payments easier for Nigerian businesses to integrate and manage. Flutterwave addressed a related but broader opportunity: connecting payment systems across countries, banks, and payment methods so businesses could accept and settle funds across multiple markets.

“When we started, Africa’s payment landscape was completely fragmented. The hardest part was building an infrastructure from scratch that could securely handle transactions across totally different markets,” Agboola told TechCabal in an email response. 

Agboola addressing members of the team at a company retreat. Image source: Flutterwave.

Flutterwave wanted to build infrastructure that connected the different payment methods, banks, and financial systems businesses needed to reach customers across Africa. Its JavaScript API would give merchants and payment service providers a common integration through which they could accept cards, bank transfers, and local alternatives across multiple markets, rather than build each connection separately. 

The proposition was that businesses should not have to understand the underlying complexity of African payments to sell to customers in different countries.

But Flutterwave still had to earn trust, and that meant proving it could move money fast and securely. That prompted the team to travel to San Francisco for a deal of a lifetime, at the time. 

“Onboarding a global giant like Uber early on also helped build further trust with prospective customers. When other businesses saw that Uber trusted us to process their payments, it made choosing Flutterwave a much easier decision,” Agboola said. 

It wasn’t only Uber that gave the fintech credibility. Access Bank's PayWithCapture, a QR-code payment product launched in 2015. Both needed technical infrastructure that connected their products to the payment systems customers used. 

For Uber, Flutterwave worked with Access Bank to develop a solution for local payment processing. With PayWithCapture, it had an opportunity to help a bank extend a product it had already launched but lacked the technical capacity to scale. 

“Pay with Capture was a very pivotal moment, as first-time clients, as well as processing for Uber,” Aboyeji said. “Pay with Capture was a digital banking proposition that didn't have the capability or technical talent to build without OTT.” 

Mark Zuckerberg and Aboyeji during the former’s visit to Nigeria in 2017. Image source: TechCabal

These early relationships helped Flutterwave demonstrate that banks and businesses could use its technical infrastructure to make their existing products work. They also offered a route into a market where a new payments company needed more than a working API: Access Bank provided a connection to the banking system, while Uber offered a practical test of whether that arrangement could solve a global merchant's local payments problem.

Building trust

Flutterwave could build an API, but software alone could not make money move across Africa. Banks held funds, licenced institutions performed regulated functions, and settlement depended on commercial and technical arrangements that varied across markets. Before it could offer businesses a simpler payments experience, the company had to persuade financial institutions to work with a young technology provider and trust it with critical parts of their operations.

“In payment processing, you need banking relationships because banks are licenced to hold funds, are licenced to acquire,” Temiloluwa Adesina, Flutterwave’s deputy chief product officer for retail, told TechCabal. 

Adesina with members of the early team gathered around a laptop during an informal working session. Image source: Flutterwave

Beyond convincing banks or regulators, Flutterwave had to prove that it could make the entire ecosystem safer and more efficient. “The biggest lesson for us was that tech alone doesn't scale on this continent; deep trust and regulatory partnerships do,” Agboola said. 

Its bet may not have paid off without an early relationship with Access Bank, where Agboola worked when Flutterwave started. Access Bank became the fintech’s banking partner, and late Herbert Wigwe, the founding Group CEO of Access Holding Plc, helped the fintech pitch technology companies in its early days. 

“He was the sure reference with Silicon Valley investors and gave us business that helped us grow to become Africa’s most valuable startup,” Aboyeji said in a 2024 tribute to Wigwe. 

The late Wigwe with Agboola. Image source: Flutterwave Blog

Aboyeji told TechCabal in 2022 that Access Bank wanted to invest in Flutterwave in the early days, but couldn’t due to Nigerian banking regulations that prohibited banks from getting involved in non-banking activities.

The relationship illustrates an important feature of payments infrastructure: a new provider may simplify a merchant experience, but its service still relies on institutions that supply the underlying regulated and settlement functions.

“We were a young African company asking global brands and established local banks to rely on our technology,” Agboola said. 

Product experiments and the cost of adapting

Four years after Flutterwave started, the world shut down, forcing businesses to move online.

Globally, the World Bank found that more than 40% of adults in low- and middle-income economies who made merchant payments digitally during the pandemic had done so for the first time. In India, more than 80 million adults made their first digital merchant payment after the start of the pandemic. Electronic payments rose by 49.58% in Nigeria.

The shift created an opening for payment companies, including Flutterwave, Remita, an electronic payment platform, and fintech OPay, to move closer to the businesses whose transactions they processed.

Flutterwave launched Flutterwave Store in 2020 to help merchants create online shopfronts, display products, and accept payments while physical shops faced restrictions. It operated in 15 African countries and connected merchants to third-party logistics providers, including Sendy, a logistics and delivery platform, in Kenya and Sendbox, a logistics company, in Nigeria. Flutterwave said 20,000 businesses joined in its first 11 months.

“We wanted to be able to help people, small businesses, to … accept payments,” Ajibade said. 

The product reflected the company’s view that helping a business sell online could create more opportunities for payment activity. It also moved Flutterwave closer to the business’s daily operations than limiting its role to the moment a customer paid. Building to fit into the problem is one of Flutterwave’s core theses. 

“We are customer-obsessed, close to the ground with our customers, speaking to them,” Adesina said.

Within the company, ideation starts from market understanding: where it is going, and what the customer needs. Its broader product history reflects a company trying to find the middle ground between problem identification and sustainable demand.

Rave, later known as Flutterwave for Business, gave developers and businesses access to payment APIs. Barter offered consumers virtual dollar cards at a time when foreign-exchange restrictions and card-payment difficulties made international spending harder. Send App extended the company into cross-border remittances, while Swap was introduced to help businesses and consumers access foreign exchange.

Adesina, who started at Flutterwave helping merchants understand its APIs, describes the company’s product development process as built around understanding customer needs, studying adjacent industries, building quickly, and testing whether a solution has a sufficiently strong market.

“Once ideation happens, you need to move fast, and you need to build quickly,” he said. “We move fast in terms of bringing it to life and then validating our business in the market itself.”

That approach helps the company identify new revenue opportunities, but it also means not every product will survive when customer behaviour, operating costs, or market conditions change.

Barter was discontinued in March 2024 after years of service disruptions and card rejections. Disha, a creator-storefront platform the company acquired in 2021, paused operations indefinitely in March 2024, requiring more than 100,000 creators to move their profiles and content elsewhere.

“When you are a startup, you focus on speed and product-market fit,” Agboola said. “But when you become the infrastructure that thousands of global businesses rely on to survive, your priorities change.”

Capital financed the expansion 

Capital was difficult to secure in Flutterwave’s early years because Interswitch was already an established player in Nigeria’s electronic payments industry, and investors questioned whether another company could compete.

Aboyeji recently said the founders pitched hundreds of investors. Flutterwave raised a $230,000 seed round in August 2016, before it joined Y Combinator’s Summer 2016 cohort.

“Paystack referred us to YC,” Aboyeji told TechCabal. Paystack was the first Nigerian company to join the YC accelerator program. 

Initially, Flutterwave had to prove that it could solve the fragmentation of African payments and that the market was large enough to support the business. As the company evolved from addressing payment fragmentation to building a broader financial infrastructure, investor confidence also grew.

“Over time, one major thing that has helped us is building on investor confidence,” said Ajibade.

Flutterwave became one of Africa’s fintech unicorns after raising $170 million in a Series C round in March 2021, and it is currently worth more than $3 billion and has raised over $500 million.

Early capital helped Flutterwave build its payment infrastructure, acquire customers and establish itself in its first markets. But as the company proved that its model could work, expansion introduced new costs: entering additional countries required investment in local infrastructure, regulatory licences and the teams needed to operate in those markets.

Its subsequent funding rounds supported that expansion while allowing it to develop and deploy new products. The $35 million Series B in 2020 and $170 million Series C in 2021 came as Flutterwave sought to extend its reach across Africa and demonstrate that its payment infrastructure could be replicated across different markets. By the $250 million Series D in 2022, the company was explicitly allocating capital towards customer acquisition, expansion, complementary products and acquisitions.

As Flutterwave matured, capital also became a means to acquire capabilities rather than developing every technology in-house. Its January 2026 acquisition of open-banking startup Mono brought financial-data access, identity verification and account-to-account payment technology into its ecosystem. Ripple’s investment in the company’s June 2026 Series E round was tied to integrating Ripple’s stablecoin and payments infrastructure into its network.

Over the decade, Flutterwave has also had to prove that it can survive currency fluctuations on the continent. For instance, in Nigeria, the naira has fallen from ₦253.50/$ in 2016 to over ₦1,300/$ in 2026.  

“When you are in the African markets, you learn that you have to be resilient,”  Ajibade said. “You have to be able to build a strategy for macro changes that you might get into. I want to credit that to our finance and operations team, who were able to build core structures to help protect the business.”  

Regulation and corporate governance

Flutterwave’s expansion has brought it into increasingly complex regulatory environments, while also exposing questions about whether its internal management and governance had matured alongside its ambitions.

In April 2022, an investigation by Rest of World, the US nonprofit tech publication, documented allegations from former employees involving bullying, sexual harassment, administrative failures, and disputes over employee stock options. The reporting also raised questions about potential conflicts of interest involving shares that departing employees sold to Berrywood Capital, an investment vehicle reportedly associated with Agboola.

Flutterwave disputed several allegations, describing them as false or previously addressed, and said it had introduced policies and investigated complaints.

The episode raised doubts about a company whose commercial value depended on trust: merchants relied on it to process payments, banks depended on its technology and controls, and investors had committed capital to a business expected to operate across multiple financial systems. These allegations forced the company to become stricter with corporate governance.

“Governance naturally evolves as a company grows,” Flutterwave said in an email response to TechCabal.

Regulatory challenges soon exposed another dimension of the problem. In July 2022, Kenya's central bank said Flutterwave was not authorised to provide payment services in the country and directed regulated financial institutions to stop dealing with it. 

Separately, Kenya's Assets Recovery Agency froze funds in accounts linked to the company while investigating allegations of money laundering and fraud, which Flutterwave denied. The agency subsequently withdrew its forfeiture case, and a court ordered the release of the frozen funds in 2024. 

In September 2025, the Bank of Ghana suspended Flutterwave's remittance partnerships for one month over breaches of its inward-remittance guidelines, although the company said its other services in Ghana remained operational.

These episodes underscored the difficulty of expanding a financial-services business across jurisdictions where licensing, settlement, and remittance rules differ.

The company told TechCabal that there is no single approach to building a global financial-services business because regulation and financial infrastructure remain local.

For a payments business, regulatory disputes are more than legal expenses. Regulatory restrictions can complicate banking relationships, settlement arrangements, and the ability to serve merchants in a market. Flutterwave is exploring acquisitions to close some of these gaps. It is preparing to acquire an undisclosed bank in East Africa, with Kenya, Ghana, Rwanda, Tanzania, South Africa, and Egypt strategically important. 

“Every country has its own regulatory framework, licensing requirements, financial infrastructure, and policy priorities,” Flutterwave said. “One of our biggest lessons has been that to build globally, you also have to be deeply local.”

Flutterwave says it holds more than 50 licences globally, and has made changes to its leadership and compliance functions as it has grown.

“As we establish and grow businesses in different countries, we have to build structures that meet local corporate governance and regulatory requirements,... while maintaining strong group standards and global best practices,” the company said.

Flutterwave’s growth also exposed it to the fraud risk of building a payments business at scale. In October 2023, about ₦19 billion ($14.27 million) was reportedly transferred to approximately 6,000 account holders across 35 financial institutions from Flutterwave. 

In April 2024, TechCabal reported another incident in which insiders estimated that ₦11 billion ($8.26 million) had been diverted, although Flutterwave said no customer funds had been lost or compromised. Fraud cases are not strange to financial institutions; banks lost ₦5.25 billion ($3.94 million) in Q3 2025. 

The company says it monitors transactions through a 24-hour fraud desk and works with financial institutions and law enforcement to investigate suspicious activity. In 2024, Flutterwave partnered with Nigeria’s Economic and Financial Crimes Commission (EFCC) to establish a cybercrime research centre. A year later, it said its security measures included encryption, tokenisation and multi-factor authentication to protect customers against fraud. 

The long walk to profitability

Flutterwave’s scale has not translated into profits.

The company says it has processed over $50 billion across one billion transactions, but transaction value is not the same as revenue, and revenue is not the same as profit. Payment processors earn a fraction of the value they process, while carrying the costs of technology, customer support, compliance, fraud prevention, local operations, and relationships with financial institutions.

Agboola identified profitability and operational efficiency as priorities in 2025, ahead of a potential public listing. In July 2026, he told The Africa Report that Flutterwave was working towards profitability and would consider going public after achieving that milestone.

Now, the company’s strategy increasingly involves moving closer to the underlying financial infrastructure. In 2022, Flutterwave received a switching and processing licence from the Central Bank of Nigeria, allowing it to perform functions in the payments value chain that previously depended on other licenced institutions.

Its January acquisition of open banking startup Mono brought a Nigerian microfinance banking licence into its ecosystem, creating a route to hold deposits and develop banking services within the scope of that licence. 

Controlling more of the transaction lifecycle could reduce dependence on third parties, improve settlement and create new income sources. Agboola told TechCabal in April that the company’s new phase would keep funds on its platform, improving margins.

Incremental Annual Value

+$4.0M

Owned rails generate $4.0M more operating profit annually than external rails. Break-even on fixed overhead ($20M) is reached at 33% internal routing share.

Assumptions & Methodology

Fixed Operating Overhead: Baseline operating expenses are pegged at $35M. Transitioning to an owned infrastructure model introduces an estimated $20M in ongoing regulatory, compliance, and core switching maintenance overhead.

Variable Rails Routing: In the 'External' model, 100% of payment volume is subject to external partner fees. Under the 'Owned' model, processed volume is split between lower internal routing costs and partner clearing.

Editorial Note: Built per The TechCabal Way[cite: 1] as an editorial explainer to reveal structural unit economics[cite: 6, 12], rather than an official financial projection of any single operator.

A banking business gives Flutterwave access to deposits and interest income, while transaction data helps it assess the needs and repayment capacity of small businesses seeking working capital, invoice discounting or trade finance.

Its recent partnerships around stablecoins and blockchain-based settlement point to a similar interest in finding new ways to move value across financial systems that remain difficult to connect. Flutterwave’s mission remains connecting Africa to the world through payments, but the practical meaning of that ambition has widened considerably.

“In 2016, we set out with the mission to solve payment fragmentation across Africa,” Agboola said. “Flutterwave is much larger than a payment gateway now; we are building the continent’s financial infrastructure…. The mission hasn't changed; we are still connecting Africa to the world, but our capacity to drive global commerce has scaled.”  

§

On December 31, 2015, Joshua Chibueze saw a viral post: a woman had broken her kolo, a local wooden savings box, to show what she had saved. 

Chibueze’s first thought was his own savings. He saw the post as a fix for his problem and wanted to try it himself. “I wanted to actually save by all means,” he recalled in an interview at the Lagos office of the wealth management company he co-founded, PiggyVest.

He was 23 and, like most of his friends at the time, broke. “How can you go an entire year and you have nothing to show for it?” he said. “You want to buy rice and oil for your parents at the very least.” 

He ordered a kolo from an online vendor to start saving himself. On January 1, 2016, he tweeted, “It’s only natural to think about an online solution for this piggybank idea, but then you have to really understand how Nigerians think”. It was the first time the idea went public. 

Odun Eweniyi, now PiggyVest’s chief operating officer, replied that it could take the shape of an e-wallet, and the conversation moved offline to the rest of the team.

Somto Ifezue, their friend and PiggyVest’s chief executive officer, bought the domain piggybank.ng and built the first version of a digital kolo within days.

That version let a user link a debit card, pick an amount and a schedule, and PiggyVest debited the card every day, week, or month automatically. Savings stayed locked until the end of each quarter, when the user could withdraw them for free. Early withdrawal cost a 5% fee, and it worked. People who had never managed to leave money in a bank account left it for three months to avoid paying it.

When the product went live in January 2016, Chibueze told the kolo vendor to sign up. He did, becoming PiggyVest’s first customer outside the founding team, and eventually stopped selling boxes.

About 700 people had joined by the end of 2016, roughly 400 of them active users. The following year, PiggyVest built the business model it still runs on today: investing users’ savings, paying them interest from the returns, and keeping a margin.

Today, Chibueze says PiggyVest has about 6.7 million users. The company paid ₦1.3 trillion ($983 million) back to users in 2025 alone and more than ₦3 trillion since 2016, worth at least $2.3 billion at the exchange rates of the years it was paid. Its parent company, Piggytech Global Limited, now holds the PiggyVest savings and investment app, a version of it for small businesses, a payments app called Pocket with a mobile money licence, a fund manager licensed by the Securities and Exchange Commission (SEC), and a microfinance bank.

Getting there meant convincing Nigerians to hand their card details to a website run by people in their early twenties, in the year a Ponzi scheme stole billions from Nigerians. It took more than a year of pitching before anyone invested and four years on other companies’ licences.

“We did not have licences in the beginning,” Chibueze said. “We had ourselves.”

Ifezue, Eweniyi, Chibueze, Ibukun Akinola, Terry Kanu and Nonso Eagle. Image Source: PiggyVest

The repeat offenders

PiggyVest began as a side project for a team whose main business was dying. In late 2015, PushCV, the job platform the founders had run since 2014, had more than a million registered users and was second only to Jobberman in its market, according to Chibueze.

It had also almost run out of money. Running the platform cost more than it earned, and the team could not sell to the businesses whose hiring budgets would have closed the gap.

“We had done a bit of layoffs,” he said. “Barely had five staff left.”

What little income PushCV still earned kept PiggyVest running in the months when no investor would fund it, said Eweniyi. She was 23 in 2016, about six months younger than Chibueze. Ifezue, who is now chief executive, was 25.

PiggyVest was one of many attempts. The team built 99 Staff, which found outsourced workers for companies; 500 Dishes, which let people who cooked at home sell bulk meals and ran two food festivals; Front Desk, which Eweniyi describes as their own version of Shopify; and Household, for booking cleaners. Olumide Soyombo, who would later lead PiggyVest’s seed round, used to call them “repeat offenders,” Eweniyi said.

“We’d been wanting desperately to solve something for this generation,” Eweniyi said in an interview with TechCabal. “We spotted the piggy bank one, and that’s the one that took off.”

PushCV had seven founding members: Ifezue, Eweniyi, Chibueze, Ayo Akinola, Ibukun Akinola, Terry Kanu and Nonso Eagle. All seven still work together. 

“Our story is not complete without all seven of us,” Eweniyi said. “The three co-founders of PiggyVest are the three people that you know, but the founding team that did the early work on PiggyVest is the seven of us.”

The seven could build the website, but the product depended on a payment feature that was still new in Nigeria: charging a saver’s card automatically every day, week, or month. Paystack, then a young payments startup, had recently made that possible, and PiggyVest became one of its first customers.

That partnership helped when PiggyVest’s first product went live in January 2016 but came offline almost immediately. The team had to work out with Paystack how scheduled debits would handle the one-time passwords Nigerian cards required and relaunched only once they had. Even then, the technology was not perfect. Some customers were debited four or five times for a single scheduled saving, and a few were charged 11 times.

“It was very stressful,” Eweniyi said.

The founders answered complaints by email, while one of them worked with Paystack on a fix. PiggyVest then stopped charging a card again until Paystack had reported back on the previous charge.

Chibueze compares the relationship to Stripe and Shopify’s early partnership, when a demanding customer helped a payments company refine its product as both businesses grew. 

“I think we were one of those customers for Paystack,” he said.

The hard problem 

The harder problem for the early PiggyVest team to solve was trust. MMM, a Ponzi scheme, had drawn in about 3 million Nigerians when it froze withdrawals on December 13, 2016. The Nigeria Deposit Insurance Corporation later put participants’ losses at ₦18 billion (about $71 million at 2016’s average rate). 

“We were dealing with, ‘Oh my God, you guys are going to be the next MMM,’” Chibueze recalled. At the time, Piggyvest had no app or licence, only a website.

The founders deliberately put their own faces on the brand. Many early users were the founders’ age, Chibueze said, and started small. A saver would deposit ₦10,000 (about $40 at 2016 rates), withdraw it at the end of the savings period, then return with ₦20,000 (about $80). Eweniyi said most of the first 700 users knew the team from PushCV or one of their earlier products and referred others.

On December 31, 2016, as the first savers were withdrawing their money, Osikhena “Osi Suave” Dirisu tweeted that he had been using the platform. Dirisu was a presenter on The Beat 99.9 FM, a popular music radio station in Lagos. 

The tweet went viral, and Eweniyi said it was the moment the founders knew they had something.

“The trust really comes from the fact that they give you their money,” Chibueze said. “And when they want it, you give it back.”

The founders announcing their $50,000 investment from Village Capital. Image Source: PiggyVest

Fifteen months to the first cheque

PiggyVest was born into Nigeria’s first full-year recession since 1987, after the Central Bank of Nigeria stopped defending the naira’s peg of about ₦199 to the dollar, and the currency fell to nearly ₦300 in June 2016. 

Eweniyi said the crash barely registered inside the company. “We didn’t even have a revenue model in 2016. We were just building,” she said. 

PiggyVest started out paying users high interest, she said. When the market turned, the team had to learn quickly how interest rates behaved and how to pass returns on to users, and that work did not begin until about February 2017.

Investors were harder to convince than users. The founders pitched from January 2016 until April 2017, when Village Capital, a US investor that runs programmes for early-stage companies, wrote PiggyVest’s first cheque: $50,000.

“The case against was the obvious one for that stage and geography: an unproven regulatory path for holding consumer savings, thin early revenue, and a category where trust is everything and it takes years to earn,” Village Capital said in a written response to TechCabal. 

“We made the bet that the team’s grasp of the customer would compound faster than those risks,” the statement added.

By 2018, PiggyVest had about 53,000 customers. Users saved about ₦700 million (roughly $2.3 million) on PiggyVest in 2017 and ₦4.5 billion (roughly $14.7 million) in 2018, according to Chibueze. In January 2019 alone, they saved ₦1 billion (roughly $3.3 million).

In May 2018, the company announced a $1.1 million seed round. LeadPath Nigeria, the angel investment firm founded by Olumide Soyombo, committed $1 million, and Village Capital and Ventures Platform put in $50,000 each, with Soyombo joining PiggyVest’s board. Chibueze said the funding was a mix of equity and debt agreed after a meeting at Google Launchpad, where the founders presented no documents. 

“They just asked us for our story,” he said. “Then they gave us the money.”

That round is the only one PiggyVest has announced. VFD Group, the Nigerian investment holding company, took a 12% stake in 2021, and Flutterwave invested about $3 million in mid-2023 through a simple agreement for future equity. PiggyVest told TechCabal in February 2024 that it had raised about $5 million in total since 2016.

For comparison, Flutterwave, founded the same year, has raised almost $500 million.

The founders share a light moment during the company’s challenging early years. Image Source: PiggyVest

Borrowed licences and scaling into a crisis

For its first four years, PiggyVest held users’ money through partners. It worked with microfinance banks, a commercial bank and an asset management company that held its funds, Chibueze said. Every partner took a share of the returns.

“Let’s say you’re supposed to make 5%; you make only 2% or 3%,” he said. “So it reduces the interest you can pay your customers.”

PiggyVest could not afford its own licences until, around the 2020 lockdown, it grew too big to keep partnering, Eweniyi said. “It was a damn relief,” she said. “We could come out boldface in front of our regulators: this is us, this is what we do. We’re not hiding behind a partner.”

In 2019, the Central Bank of Nigeria (CBN) made clear that only a licenced bank could call itself one, Chibueze said. Nigerian banking law reserves the word for licenced banks. Piggybank.ng became PiggyVest. Chibueze describes it as one of the two hardest moments of the decade. 

“Selling that story without people feeling like we’re about to shut down was difficult,” he said.

He was also the founder who resisted it. Eweniyi said there were maybe 48 hours of back-and-forth before they agreed on a new name and he came around. “He was like, ‘No, we don’t have to do this,’” she recalled. “I couldn’t see what he was seeing at the time.”

PiggyVest was still a small company when it changed its name. When the COVID-19 lockdown began about a year later, it had fewer than 30 staff, and Eweniyi personally ran hiring, treasury, human resources, parts of finance, compliance, risk and, for a time, content and social media.

“I did the Excel sheets myself at the start,” she said of treasury. Then users began signing up faster than the team could hire, and 2021 became, in her words, “a big adjustment period.” By the end of that year, she handed over hiring to the company’s head of people.

The first major test of this new scale came on a Sunday in 2021. On February 7, Providus Bank, a Nigerian commercial bank, deactivated the virtual account numbers PiggyVest, Cowrywise, its biggest competitor, and other fintechs used to receive deposits. 

Providus said it was reviewing the service in line with new regulations two days after the CBN ordered banks to stop facilitating cryptocurrency transactions. Money users had already sent to those account numbers stopped showing up in their PiggyVest wallets.

Eweniyi said her annoyance about it lasted about 15 minutes. The founders quickly gathered at Ifezue’s house and agreed to say nothing in public until they had a fix. It helped that they all lived close to each other. They still do.

Flutterwave provided replacement account numbers from Wema Bank, a mid-size Nigerian bank, and around 4 p.m. PiggyVest announced the problem and the solution. Clearing the stuck deposits took weeks, Chibueze said.

The lesson stayed with the company. In 2025, PiggyVest retired the virtual account numbers it had relied on since its early years and moved deposits onto its own payment system, run by Pocket. 

The second test of 2021 was the one Eweniyi calls the closest PiggyVest came to failing. In October, Imagine Global Solution, an investment company, collapsed amid fraud allegations, and social media posts claimed PiggyVest had lost ₦2 billion (about $5 million at 2021’s average rate) to it. PiggyVest said in a statement that no user funds had suffered any loss. 

Eweniyi said the news “just came out of nowhere” and that its collapse “created a second-order effect that led to many withdrawals on PiggyVest.”

For the first five hours, she said, her heart would not stop racing, and she cried. She called an older friend who had worked in banking, followed his advice on surviving a run of withdrawals to the letter, and within a week “it was almost like it never happened.”

A separate app for spending

PiggyVest has kept one rule since 2016: money that goes in is meant to stay. When the founders became curious about how users spend, they built that outside the savings app.

“PiggyVest was never going to be a product that housed spending,” Eweniyi said. “We can’t put spending inside of a savings and investment app.”

The spending product was Abeg, a peer-to-peer payments app launched in September 2020. In April 2021, with about 20,000 users, Abeg became the headline sponsor of the sixth season of Big Brother Naija, the reality TV show. Piggytech formally took a 99.9% stake in Abeg Technologies that November.

Eweniyi said the logic was a chicken-and-egg problem. A payments app needs shoppers and merchants, and the fastest way to get shoppers was through a show the country was glued to during lockdown. By June 2022, Abeg had about two million users. It received approval in principle for a mobile money licence from the CBN in April 2022 and rebranded as Pocket.

Asked whether the bet paid off, Eweniyi said, “Yes and no.” The sponsorship did what it was meant to do, but the product was the wrong version of itself. “I wish we’d put a bit more thought into that product before going on that platform,” she said. 

Chibueze said Pocket is now profitable on its own and processes all of PiggyVest’s transfers.

Slow on purpose, then faster

PiggyVest never had the option of speed. Money came slowly, so the founders built slowly, proved their unit economics, and treated assets under management as the one number that mattered.

“There is a speed that I think the class of 2021 and 2022 startups had that I don’t think we from 2015 and 2016 had the luxury of having,” Eweniyi said. 

The slow money had a cost, and both founders said so. “If you ask me, we should have been further,” Chibueze said. Eweniyi agreed, with a caveat. “Maybe we would have moved faster and quicker with more money. But would we have moved better? I don’t know.”

She also credits luck: Chibueze seeing the kolo post, Paystack launching recurring payments when it did, and a young, newly connected population ready to try something that started as a digitised wooden box.

Village Capital, which wrote the first cheque nine years ago, credits the founders. “A cheque at the right moment can buy the two things a young company cannot manufacture on its own: conviction from an outside party when few others are looking and the room to keep going long enough to prove the idea,” it said in its response to TechCabal. “Early capital does not build the product, earn the trust, or hold a team together through the hard years. The founders do that.”

PiggyVest is rebuilding its app from the ground up for the first time since 2023, and Eweniyi wants the company to become the digital financial ecosystem for every Nigerian, at home and abroad, and eventually for Africans.

“We’ve executed very intentionally for 10 years,” she said. “Now I want to execute faster for the next 10.”

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