Business
10 Jobs Small Business Owners Are Handing Off to Freelancers, According to Fiverr Data
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Published 10/23/2026 11:55:37 AM
10 Jobs Small Businesses Hire Freelancers to Do: Fiverr Data
Key Takeaways
- Freelancing hiring by businesses has seen a 260% increase in recent years, per Fiverr.
- The trend benefits both businesses and freelancers, who often use the platform to make money on the side.
If you’re an entrepreneur who wishes you had more than 24 hours in a day, you’re not alone.
Nearly half of small business owners (46.5%) say having more time is the single biggest improvement they need, according to recent data from Small Business Expo.
That’s why many of them are investing in freelance talent to get the job done.
Freelance hiring by businesses has seen a 260% surge in recent years, per Fiverr’s 2025 Economic Impact Report.
Freelancing contributes $319 billion to the U.S. economy, or 1.1% of GDP, and the average freelancer earns $52,000 a year across top markets, Fiverr reported.
The boon benefits both businesses and freelancers, who often use the platform to supplement their income.
Actor Victoria Carroll told Entrepreneurshe joined Fiverr in 2018 to pursue voice-over work. She created a profile to attract clients and averaged $1,000 to $2,000 a month within the year, then $70,000 in her second full year on the platform — more than she’d ever made.
Read on to see 10 common jobs small business owners are handing off to freelancers on Fiverr:
01
Small businesses can use voice overs to establish and grow their brand’s professional identity. Hiring voice actors to narrate videos featuring products or services helps generate brand awareness and build trust with consumers. The Fiverr marketplace offers voice overs recorded in any style, language or accent.
02
A business’s website does a lot of work: acting as a 24/7 digital storefront, lead generator and growth accelerator. That’s why many small businesses consider it a key investment well-suited for freelance talent. With Fiverr freelancers, business owners can build a custom website across platforms including WordPress, Shopify and more.
03
Search Engine Optimization (SEO)
Setting up a small business’s online presence is one thing — but making sure consumers see it instead of the competition’s is another. Search engine optimization (SEO) is a must for brands that want customers to find them first. On Fiverr, business owners can find help with technical SEO, keyword research, SEO strategy and more.
04
These days, any small business owner with a smartphone can open the camera app and start recording content. But in a crowded social media landscape, stopping the scroll — and converting the customer — often requires above-average editing chops. Fiverr freelancers offer help with ads and socials, YouTube videos and corporate videos, among others.
05
Small businesses have to prioritize a strong social media presence to reach consumers and build community. That’s where a freelancer well-versed in social media marketing can help with targeted ad placement, engaging with customers over DMs and more. From social media management to tracking and analytics, the Fiverr marketplace has small businesses covered.
06
A lot of social media users are quick to scroll if they think they’re watching an advertisement. User-generated-content (UGC) flips the script, featuring unboxings and reviews that feel organic and authentic — fostering trust and conversation rates. Fiverr offers human and AI UGC options.
07
A small business’s logo often serves as the first impression for a potential customer. Over time, it can continue to set it apart in a crowded market and shape its brand identity long term, making strategic logo design a must. Fiverr talent can help small business owners find a style that aligns with their brand’s personality, whether minimalist, handdrawn, vintage or something else entirely.
08
In a digital world where brands compete for eyes on Amazon, Shopify, Instagram and more, those with high-quality visuals have a major advantage. Small businesses that invest in freelancers with image editing skills can stop the scroll and capture sales. From product image editing to mockups and more, Fiverr can help brands stand out.
09
Physical and digital books can lend a small business authority, even in a video-heavy marketing landscape. But they have to be designed with intention. Freelance book designers on Fiverr can help with book cover design and layout and typesetting.
10
If a small business’s website or services are only available in one language, it could be losing out on global customers. Hiring a freelancer for translation help allows a small business to reach more people and boost sales. Fiverr translators offer services in many different languages for numerous document types.
This article contains affiliate links, which means we may earn a commission if you make a purchase through them, at no additional cost to you.
Key Takeaways
- Freelancing hiring by businesses has seen a 260% increase in recent years, per Fiverr.
- The trend benefits both businesses and freelancers, who often use the platform to make money on the side.
If you’re an entrepreneur who wishes you had more than 24 hours in a day, you’re not alone.
Nearly half of small business owners (46.5%) say having more time is the single biggest improvement they need, according to recent data from Small Business Expo.
That’s why many of them are investing in freelance talent to get the job done.
Freelance hiring by businesses has seen a 260% surge in recent years, per Fiverr’s 2025 Economic Impact Report.
Freelancing contributes $319 billion to the U.S. economy, or 1.1% of GDP, and the average freelancer earns $52,000 a year across top markets, Fiverr reported.
The boon benefits both businesses and freelancers, who often use the platform to supplement their income.
Actor Victoria Carroll told Entrepreneurshe joined Fiverr in 2018 to pursue voice-over work. She created a profile to attract clients and averaged $1,000 to $2,000 a month within the year, then $70,000 in her second full year on the platform — more than she’d ever made.
Read on to see 10 common jobs small business owners are handing off to freelancers on Fiverr:
01
Small businesses can use voice overs to establish and grow their brand’s professional identity. Hiring voice actors to narrate videos featuring products or services helps generate brand awareness and build trust with consumers. The Fiverr marketplace offers voice overs recorded in any style, language or accent.
02
A business’s website does a lot of work: acting as a 24/7 digital storefront, lead generator and growth accelerator. That’s why many small businesses consider it a key investment well-suited for freelance talent. With Fiverr freelancers, business owners can build a custom website across platforms including WordPress, Shopify and more.
03
Search Engine Optimization (SEO)
Setting up a small business’s online presence is one thing — but making sure consumers see it instead of the competition’s is another. Search engine optimization (SEO) is a must for brands that want customers to find them first. On Fiverr, business owners can find help with technical SEO, keyword research, SEO strategy and more.
04
These days, any small business owner with a smartphone can open the camera app and start recording content. But in a crowded social media landscape, stopping the scroll — and converting the customer — often requires above-average editing chops. Fiverr freelancers offer help with ads and socials, YouTube videos and corporate videos, among others.
05
Small businesses have to prioritize a strong social media presence to reach consumers and build community. That’s where a freelancer well-versed in social media marketing can help with targeted ad placement, engaging with customers over DMs and more. From social media management to tracking and analytics, the Fiverr marketplace has small businesses covered.
06
A lot of social media users are quick to scroll if they think they’re watching an advertisement. User-generated-content (UGC) flips the script, featuring unboxings and reviews that feel organic and authentic — fostering trust and conversation rates. Fiverr offers human and AI UGC options.
07
A small business’s logo often serves as the first impression for a potential customer. Over time, it can continue to set it apart in a crowded market and shape its brand identity long term, making strategic logo design a must. Fiverr talent can help small business owners find a style that aligns with their brand’s personality, whether minimalist, handdrawn, vintage or something else entirely.
08
In a digital world where brands compete for eyes on Amazon, Shopify, Instagram and more, those with high-quality visuals have a major advantage. Small businesses that invest in freelancers with image editing skills can stop the scroll and capture sales. From product image editing to mockups and more, Fiverr can help brands stand out.
09
Physical and digital books can lend a small business authority, even in a video-heavy marketing landscape. But they have to be designed with intention. Freelance book designers on Fiverr can help with book cover design and layout and typesetting.
10
If a small business’s website or services are only available in one language, it could be losing out on global customers. Hiring a freelancer for translation help allows a small business to reach more people and boost sales. Fiverr translators offer services in many different languages for numerous document types.
This article contains affiliate links, which means we may earn a commission if you make a purchase through them, at no additional cost to you.
